Frankfurter Buchmesse Reports: strong in-person roster of visitors and originated new content for both on-site and digital engagement.
With 36,000 trade visitors from 105 countries and 37,500 private visitors during the public days of the show, Frankfurter Buchmesse has reported tonight (October 24) that a total 2.013 companies from 80 countries were exhibiting (including those with stands, those in the Literary Agents and Scouts Center, and those using the new “workstations” option).
In terms of press coverage, organizers say a total 2,500 media representatives were accredited, representing various outlets in 39 countries.
Logistically, financially, and philosophically, the 73rd Frankfurt Book Fair was difficult to produce in many ways and required a bold, cooperative move from its administrative team as well as from the German federal and Hesse state governments that supported it.
Many trade visitors traveled extensively to engage in person, as others took advantage of the world’s largest book publishing trade show’s digital offerings, as well.